Lead Generation
Learn how to find leads, qualifying them and book more calls, demos or meetings!
Objection Handeling
Learn how to overcome objectives, get the customer to be honest with you so you can sell or move onto someone who's buying.
Close Business, Make Millions
Learn the "CAUSSED" closing framework to get deals across the finish line and money into your account.
About the Course
Are you ready to elevate your sales game? Our course is designed for individuals who are eager to master the art of selling. We understand the challenges you face in the competitive sales landscape and have curated a program that provides practical solutions and expert insights. Join us to gain valuable skills, boost your confidence, and achieve sales success. Take the first step towards a rewarding sales career. Enroll now and start your journey to becoming a sales superstar! Sell The Truth is a course built to help you understand what customers actually want—and how to speak to them honestly and effectively. This is built by sales people, for sales people. This course teaches you how to identify real customer problems and communicate solutions in a way that feels natural and trustworthy. Through simple frameworks, you’ll uncover how to have conversations that convert. Each module gives practical examples of how to simplify your message, remove noise, and speak directly to what matters most. You’ll also learn how to build long-term credibility by consistently showing up with transparency and confidence. By the end, you’ll know how to turn honesty into an asset that sets you apart in any sales environment. Whether you’re new to sales or leveling up your skill set, this course gives you the tools to win.
Curriculum
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1
Welcome + Dakota's 10 Sales Principles
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(Included in full purchase)
MUST WATCH: Welcome to Sell The Truth
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(Included in full purchase)
Dakota Speaks Top 10 Sales Principles and the REAL Job of Salespeople
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(Included in full purchase)
Dakota's Top 10 Sales Principles
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(Included in full purchase)
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2
Module #1 - Understanding What You’re Selling & Who You’re Selling To
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(Included in full purchase)
Lesson #1 Overview: Understanding your products unique value
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(Included in full purchase)
Lesson #1 Assignment #1: The 7-Year Old Challenge
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(Included in full purchase)
Lesson #1 Assignment #2: Pain Point To Value Map Out
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(Included in full purchase)
Lesson #2 Overview: Understand your ICP
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(Included in full purchase)
Dakota speaks to ICP / Customer "Personna"
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(Included in full purchase)
Lesson #2 Assignment #1: Create Your ICP/Customer Persona
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(Included in full purchase)
Lesson #3 Overview: Understand Where You Sit In The Market
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(Included in full purchase)
Lesson #3 - Assignment #1: Competitor Comparison Breakdown
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(Included in full purchase)
Lesson #3 - Quiz #1: Referall & Reputation Tool Kit
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Module #1 Key Takeaways
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(Included in full purchase)
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3
Module #2 - Prospecting
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(Included in full purchase)
Lesson #1 Overview: Building Targeted Lists
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(Included in full purchase)
Lesson #1 Download #1 - Understand Methods to List Build
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Lesson #1 Assignment #1 "50-Contact List Builder"
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Lesson #1 Quiz #1 "DM vs Influencer"
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(Included in full purchase)
Lesson #2 Overview: Outreach Strategies/Methods
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(Included in full purchase)
Lesson 2 Assignment #1 - Create Your Own Outreach/Cadence for Prospecting
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(Included in full purchase)
Lesson #3 Overview: "Hook Your Prospect"
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(Included in full purchase)
Lesson #3 Assignment #1 - Draft Good Hooks for Prospecting
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Lesson #3 Quiz #1 "Subject Line & Hooks"
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(Included in full purchase)
Module #2: Key Takeaways
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(Included in full purchase)
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4
Module #3 - Pitching & Storytelling
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(Included in full purchase)
Dakota speaks to 4 Pillars of A Pitch
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(Included in full purchase)
Write Your OWN 4 Pillar Pitch ( after you just wrote others)
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(Included in full purchase)
Lesson #1 Quiz #1: Get your STORY straight - Choose the two answers that you think are accurate.
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(Included in full purchase)
Lesson #2 OVERVIEW: Crafting The Story Of Why The Prospect Is Buying From You
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(Included in full purchase)
Dakota speaks to making a Verbal Pitch from Written
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(Included in full purchase)
Lesson #3 OVERVIEW: How To Pitch and Behave On A Call
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(Included in full purchase)
Dakota speaks to how to behave in front of a customers and make 1st impressions
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(Included in full purchase)
Lesson #3 Quiz #1: Words For Effectiveness Not For Effect
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(Included in full purchase)
Module #3: KEY TAKEAWAYS
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(Included in full purchase)
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5
Module #4 - Objection Handling
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(Included in full purchase)
Lesson #1 Overview: Determining what is a question vs an objection vs a statement.
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(Included in full purchase)
Lesson #1 Download #1 "Understanding the Differences between a Question, Objection and a Statement"
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(Included in full purchase)
Lesson #1 Quiz #1 "Question, Objection or Statement"
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(Included in full purchase)
Lesson #2 Overview: Learning the 7 types of Objections
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(Included in full purchase)
Lesson #2 Download #1 "Learn 7 Types of Objections"
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(Included in full purchase)
Lesson #2 Quiz #1 "Objection Type Sorter"
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(Included in full purchase)
Lesson #3 Overview: How to get over Objections
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(Included in full purchase)
Lesson #3 Assignment #1 "Objection Response Creator"
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(Included in full purchase)
Lesson #3 Quiz #1 "Push Back or Back Off?"
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(Included in full purchase)
Module #4: Key Takeaways
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(Included in full purchase)
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6
Module #6 Closing
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(Included in full purchase)
Lesson 1 Overview: CLUES Framework
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(Included in full purchase)
Lesson #1 Download #1 "Understanding the CLUES Framework"
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(Included in full purchase)
Lesson #1 Quiz #1 "Mastering the CLUES"
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(Included in full purchase)
Lesson #1 Quiz #2 "What Clue is Missing?"
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(Included in full purchase)
Lesson #1 Assignment #1 "Fill out Clues Framework"
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(Included in full purchase)
Lesson #1 Quiz #3 "Ready to commit?"
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Lesson 2 Overview: The Power of Urgency
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(Included in full purchase)
Lesson #2 Quiz #1 "Urgency Type Sorter"
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(Included in full purchase)
Lesson #2 Quiz #2 "Detecting Lack of Urgency"
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(Included in full purchase)
Lesson 3 Overview: Closing Types & Practical Tools for Closing
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(Included in full purchase)
Lesson #2 Assignment #1 "Craft your own Urgency Responses with VESST
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(Included in full purchase)
Lesson #3 Quiz #1 "Close Type Sorter"
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(Included in full purchase)
Lesson #3 Quiz #2 "Handling Client Worries Without Diminishing Value"
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(Included in full purchase)
Lesson #3 Quiz #3 "Asking for the Sale"
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(Included in full purchase)
Module #6: Key Takeaways
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(Included in full purchase)
Ready to Transform Your Sales Career?
Join our course today and unleash your full sales potential. Take the first step towards a successful sales career!
$799.00